
4. Target Circle: Simplified Discounts and Delivery Perks
Target modernized its loyalty program under the Target Circle brand, offering a straightforward experience for shoppers seeking organic produce, household essentials, and pantry goods. The core Target Circle program costs nothing to join; it automatically applies personalized reward offers and 1% earnings on non-redcard purchases during checkout.
For seniors looking for grocery delivery without walking large store aisles, Target offers its premium Target Circle 360 subscription. Powered by Shipt, this service provides unlimited same-day grocery delivery on orders over $35. Regular pricing sits at $99 per year or $10.99 per month.
You can lower this cost substantially through qualifying cards or assistance tiers:
- Target Circle Cardholders: Pay a discounted rate of $49 per year.
- Income Assistance Recipients: Seniors participating in qualifying government assistance programs pay $49 per year or $4.99 per month.
Target’s mobile app allows you to build shopping lists, check aisle locations before entering the store, or arrange for free Drive Up pickup—where a store team member loads your groceries directly into your trunk.
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